Elrow

For Juan Arnau Jr, co-founder of Elrow, the time of dark, sleezy, same-looking nightclubs has passed. With an average party-goer becoming more savvy, creative and picky, there was a need to offer an experience that was different. 

That’s how Elrow was born. In a nutshell, it’s the world’s most colourful party. Every event is unique in its theme featuring flamboyant decorations, extravagant performances and unforgettable experiences that go far beyond clubbing.

Enforce Digital & EXE Group have worked with Elrow from the very first party we threw together in Sofia, Bulgaria. We played a leading role in organising and promoting the event leveraging our digital capabilities, including Facebook & Instagram advertising, Google & Youtube advertising, influencers and others. 

A single Facebook event we promoted in early 2020 got over 20k responses alone, making it the Facebook event with the all-time highest RSVP in Bulgaria.

In Enforce Digital Elrow found a reliable partner to expand this exciting franchise into Bulgaria and other parts of Europe.